FIGHT BREAST CANCER WITH ACTIVE FITNESS LIFESTYLE
In order to spread awareness and to support breast cancer patients and survivors, Celebrity Fitness and Fitness First host Go Pink October Charity Event in this year's Breast Cancer Awareness Month.
According to Data Global Cancer Observatory from World Health Organization (WHO), breast cancer is the most common form of cancer in women in Indonesia where 1 in 8 women is diagnosed with the disease.
In raising this awareness, Indonesia’s two powerhouse fitness brands Celebrity Fitness and Fitness First hosted Go Pink Month charity event in Plaza Semanggi Mall, South Jakarta, Wednesday 30 October 2019. Echoing its slogan ‘Moving with a Mission’, the event celebrates the mission to fight against breast cancer using fitness and exercise.
“Our two brands have transformed more than 100,000 members’ fitness level and quality of life, and today we want everyone to experience the same sensation. We are bringing out our group dance experience to show the positive effect of exercise, and our message is simple: fight cancer by getting fit and feeling upbeat.” Head of Marketing for Celebrity Fitness and Fitness First Indonesia Feni Soemitra said.